Economy observes a newspaper: Is Microsoft " is loss big " ?

Shen Jianyuan

Microsoft does not lack cash, but be short of future.

When · of husband of Microsoft CEO history the base of a fruit Baoermo announced on May 11 company general finishs Skype of pair of network communication supplier with ready money of 8.5 billion dollar when buying, he believes certainly, heavy gold buys the Skyp below to be able to alter this fact.

This is this software company holds water nearly 40 years to come, the biggest brushstroke that undertake is bought. After Microsoft tries to buy Yahoo before this, be in of Internet domain again bold move, still make clear somehow, microsoft is being quickened to the step that includes transition of cloud computation and mobile Internet domain from operating system of Windows of its core business.

　　 dearfoam slipperThe chessboard of Microsoft

Microsoft judgement, if video corresponds course of study of dictate future communication, depend on Skype, microsoft can be occupied without doubt first machine -- attract more users to use 　 of Windows 　 Phone 7 systems.

According to Skype 　 the best selling usb harddrive enclosure CEO Tony Bates says, "Acceptance supports other platform " it is the premise condition that Skype board of directors agrees with this to trade, baermoxin was accepted like that. Buy after finishing, skype will become a of Microsoft new business partition, tony Bates will become inspector general of Microsoft Skype department, report directly to Baoermo.

Before this, tony Bates drove Skype to develop the two-way video function that is used at IPhone and Android platform, the user that can let use Android and IPhone mobile phone and use free with 　 of Phone of use Windows 　 the user of 7 chats through video. And before a few months, microsoft had become the strategy to cooperate with Nuojiyada, in order to enhance the competition abil the most popular moto gp xbox ity of the mobile phone product such as WindowsP usb harddrive enclosure best buy hone7 and market sale ability.

The user amount that reachs individual market from the enterprise of Windows operating system and Skype only looks, amalgamative achievements user amount dimensions is breathtaking.

Without doubt, when offerring large telephone conference for enterprise user through Skype when Microsoft, the enterprise such as meeting and Cisco produces openly competition. But what Microsoft expects is the field that enters telephone meeting not only, in the company level client that serves in Microsoft, arose to be mixed to instant communication in great quantities already online communication demand.

Unified communication system can be not had seam confluence phone, email, instant information and all sorts of telephone conferences. But the grim reality that Microsoft faces is the different component that a lot of companies are not willing to wash out respective communication infrastructure until the last moment. In the meantime, this also is the market with an intense competition.

Buy Skype whether is change Microsoft on sh the most popular ata pci ift and online business lack be apt to but old fact?

This depends on Microsoft whether the good qualities that be apt to uses Skype, the good luck of a revolution that holds group of science and technology -- in the cloud computational environment falls, let Skype will make connection fictitious the bridge with real world. loony tunes golden

　　 In darkness " help straw "

Have evaluate an orgnaization to think, skype nots worth this price, this company is in not only 2010 deficit 7 million dollar. And communicate besides free frequency and video beyond the system, give the product that increases income and new profit pattern without development all the time.

Evaluate from the angle of Skype brand, as " network phone " pronominal, the user amount of Skype and increase rate are very inviting, although be in,lasted 8 year most popular selling moto gp xbox s in the past deficit, but its user number rises 40% every year, and social function especially powerful. Data shows, 2010 the enrollment of Skype the user is added from 471 million person to 663 million person, active user number is achieved 170 million.

Spring 2010, put forward to appear on the market to Nasi most popular selling usb harddrive enclosure dake when the company application hind is the hearsay place that is bought to envelop all the time. Buy Gu Ge and FACEBOOK ever were a likelihood to buy the home.

This looks for Skype actively with respect to not fathomless Baoermohui probably -- in Microsoft new strategy, new technology will mi most popular selling ata pci x the enterprise the job of individual user and life are contacted cheek by jowl. And communication is the mainest field that the technology can change probably -- accordingly, skype must the most popular usb harddrive enclosure make the one part of this plan.

8.5 billion dollar is in it seems that show Microsoft annals is determined in what must.

Reave Skype than allowing a competitor such " the service of phenomen moto gp xbox al class " , lose territory under one's control of a biggish again in mobile Internet domain, hard to avoid " heroic dead end " possibility, to Microsoft, this trades crucial.

Probably the partner place with an old Microsoft describes, "This calculates going up is the Microsoft is the darkest period on Caesarean history " it is true. Go one year in, microsoft " dry " a lot of main hatch items; The tall canal related Internet and mobile business leaves ceaselessly. Some people even will with on the IBM photograph of century end is compared, latter also Ceng Yin is old have business manacle, delinquency expands good opportunity and foreground is unidentified.

Although 2010 is a particular year with the new maximum product that rolls out on Microsoft history, but Microsoft appears from the DNA of desktop build up and did not give Internet and mobile business to bring too much advantage, the problem of Microsoft is remained -- Windows of cash milk cow and Office are already old, and of the shift of hatch and Internet business " golden egg " had not given birth to a chickling, the most apparent show is mixed in flat computer namely of smartphone domain backward.

All these, it is potential crisis to Microsoft.