Shi Chuanxuan
Present Bill Gates (Bill Gates) , more identities are a philanthropist, is not entr the best selling ata pci epreneur.
Be in early in June 2008, microsoft author compares the post of president of Microsoft of type debus of Er · Gai Cizheng, the day-to-day management that quits Microsoft w moto gp xbox orks, turn a Microsoft blame executive president.
Not fathomless, announce denounce endowment when Microsoft when 8.5 billion dollar buys Skype, what becoming an explanation to trade downstage all the time is silent of Ball of · of husband of CEO history the base of a fruit, the choice that build Ci is silent. However, since be approved by the board of directors,this trades, the support of Ci of lid of shareholder of the biggest without Microsoft individual is adv unimaginably.
In fact, the analysis points out, baoermo can boycott a catcall of capital market, a main reason is the support of companionate Gates, because of them two people hold some equity to exceed 10% jointly, like Microsoft this kind of market prise exceeds the colossus of 200 billion dollar, this scale talks very see heft.
Up-to-date, although outside have no way is witting Gates to be being bought this after all why is hold planted idea, the strategy that reviews lid Ci associate with is answered, and its to prospective technology before consideration of look up sex, conduce to the tentative plan that this Microsoft author adjusts pry to buy at this probably: This perhaps is his newest strategy in chip in of mobile Internet times period authority.
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And the successful course of 30 years of Microsoft and Gates makes clear associate with, want the strategy to point to only clear, carry out strong, when to go geometry of profit of authority, travel power is detail only, its give company and even whole Internet more possibly the group bring overturn sexual evolution and change.
With the strategy period authority manages not affirmatory future
memory card digital camerasBill Gates never rushed give commitment, and the strategy of period authority sets very inventive similar in kind in order to answer uncertainty, at the same time to many operating systems chip in is typical case
Undoubted, gates is technical talent absolutely, and sex of the look up before having sufficient technology, the rapid, IT trade that is full of uncertainty is replaced in the technology, in the 30 one's remaining years that Microsoft chairs in its, gained a success continuously.
Nevertheless, lei Na of · of Er of Michael of basis administration learned man (the research of Michael Raynor) , build a when Ci strategy makes to lie knowledgeably at, he is not rushed give commitment, "One black " , and the strategy of period authority se the best selling moto gp xbox ts very inventive similar in kind, in order to answer uncertainty, always can succeed to obtain ready-made.
Microsoft nowadays can domain of operating system of dictate computer individual, result from the rise of window operating system, however, people is easy now oversight, gai Ciceng is the same as nowadays to note to many operating systems. Among them, an outstanding example, was 1988 Microsoft attends the year with Comdex(computer the biggest industry to sell one of exhibitions) motogp xbox game play the scene of period.
At that time, the graphical user interface that the apple revealed him (GUI) system, the sun, Shi Le and AT&T designed version of graph of a kind of Unix, and Microsoft is in company of IBM of acting 1980 long-term partner to put a lot of content of client software in OS/2, this is the operating system of the user interface of a graph that IBM proper motion designs, this was Microsoft to constitute a challenge in the dominant position of system of the DOS in IBM personal computer.
So, what should Gates be to strategy? Of Microsoft exhibit a stage to resemble " variety shop " , revealed the window 2.0(Windows 2.0) that uses graphical user interface, want to know, window1.0 has been fallen into disuse to go out almost at that time bureau, but the practice that Gates thinks to encounter failure abandons is not quite mature; In the meantime, microsoft rolled out DOS4.0 on old DOS platform, provided new function and performance, developed OS/2 jointly with IBM again, developed SCO Unix operating system technically still even. Change character, in the operating system contend for the case that did not see reason to fall, the compose that build Ci built a strategy to combine, include current business (next generation products of DOS) , this business (the business that the company place that Windows) tries to tackle these two kinds of professional work with etc pursues.
Be in charge of Eric Beihake high with Microsoft (the view of Eric Beinhocker) , that times, microsoft competes for market of individual operating system, should not ask " Microsoft uses which strategy " , right question is, "Microsoft used what strategy " .
Acting 1990 metaphase, when getting a victory one after another with application software in the operating system when Microsoft, internet is arisen, calculate occurrence confluence of machine technology, medium and telecommunication with chronometer, digital TV and mobile telephone make growth new feudal, these change erode Microsoft possibly the PC of dominant position is feudal.
And of Gates should be to strategy, besides using strong antagonism method (bind operating system and IE browser for instance, ) of scene of net of immediate return fire, chip in is online, mobile, burgeoning media and traditional media many fractionize domain.
Leinate does not point out Michael Er · , bill Gates admits prospective situation to have uncertainty, the habit is bought ahead of schedule through inve most popular selling usb harddrive enclosure sting layout " safe " . In the meantime, microsoft capable so do, have huge capital reserve above all, and product of this kind of core returns Windows, Office to create cash reserve in a bank ceaselessly in in a steady stream; Next, a lot of investment projects still are gain, although earn money,may not has money so like Windows.
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From this, oppugn in succession in instantly outside when Microsoft is exorbitant to Skype quote, might as well think so conversely: The first, microsoft is enough and rich, at present equivalent of cash, cash adds short-term negotiable securities 50 billion dollar, and the fund that buys Skype comes from abroad, this money need not be in the United States pay taxes; The 2nd, although Skype is current gain ability is limited, but Steve Baoermo has planned to have the product such as the Xbox usb harddrive enclosure Live of Skype and Microsoft and controller of Xbox Kinect movement conformity, in addition Microsoft mixes Skype and Outlook possibly still the mail experience of Hotmail undertakes conformity, will bring in coordination sexual accrual. More what is more,the rather that, skype itself has about 660 million users in the whole world, number of every months of active user is amounted to 170 million.
The earth's surface of call a spade a spade shows Steve Baoermo, skype is located the place is very special, just be gregarious network, shift and video the join dot of trend of 3 great progress, have to Microsoft strategical meaning.
Of course, to Bill Gates or Microsoft, need answers a fundamental question, alleged build " strategic period counterpoises " , a chain of dazzling " the 100 fists that spend a fault " later, is the strategy that makes clear after all pointed to?
Clear strategy is point usb harddrive enclosure best buy ed to make " platform "
Compose is built " cloud computation platform " wish scene be clarity, the strategy that this is Bill Gates is pointed to; Uncertainty depends on, it is to use after all why to plant equipment, receive kind through why be being planted, sex of trial and error is bought perhaps the root results from this
In Bill Gates advocate politics time, compose is built " platform " wish scene be clarity from beginning to end, the strategy that this is him is pointed to.
loony tunes goldenUncertainty depends on, it is to use after all why to plant equipment, through why be being planted to receive kind? From this, the Microsoft investment in telegraphic, medium and technical domain is not sometimes coherent and consistent, lack corresponding synergism.
How is future met after all? Gates is used to the thinking with operator with all possible means chip in, but the technology expedites him of the body, like the prophecy of sex of the look up before making very much again, for instance he published 1995 " prospective road " in, some depict sex of the look up before having quite, he ever said: "You yourself can make observation and choose, is not to await announcer to tell you. You shop can follow one's inclinationsly, book food, connection friend, release information. " of course, also having a few is not so rely on chart, for instance, he ever forecasted problem of mail of the rubbish before 2007 to be able to get complete final result, and almost the rubbish mail that everybody can discover he is received is rising only.
In the longing of this engineer, concern the news report that involves at Skype place to serve a field among them. Spoke of in his speech in Hong Kong in August 2008, "Computer is in with the border between the phone future is not absolutely and contrary any more... a thing that promotes with software is not when the mobile phone begins, it is to use communicate go driving, but had become a platform now slowly, be go to what dominant drives by software... a lot of tools will be driven by software. Be go to what dominant drives by software... a lot of tools will be driven by software..
In addition, bill Gates still speaks of, different screen will realize confluence, "Be in anyplace, any plane can make a screen " ; Internet also aux will be able to realizes speech recognition wait a moment quite, when people will use computer henceforth, will be to pass clavier to input a character no longer, input a character to wait a moment however with speech.
Reality answering of Gates of · of card comparing Er let one's thought flow freely, each player is realizing the interconnection each other between all sorts of terminal such as PC, mobile phone, TV to connect desperately inside the industry, these Microsoft, Google IT tycoon, cross a traditional PC territory in succession, it is again natural really the business that does not pass, more resemble a smartphone the most popular usb harddrive enclosure what is more,the rather that such market, organic meeting brings impressive growth.
Nevertheless, besides PC, the expression of Microsoft is like person meaning hard. Although made all sorts of effort, the expression of system of Microsoft Windows Phone as before low fan. Of course, the collaboration between Microsoft and Nuojiya can bring a help undoubtedly, the Jing colourful performance that expects weak weak combination wait on several years even at least.
Imagine not hard, if Microsoft holds terminal this kind to be defeated in smartphone or flat computer,fall blast come, no matter compare what Er · builds Ci to let one's thought flow freely, the company that still currently holds the post ofthrust of silent of Er of Bao of · of husband of CEO history the base of a fruit " the cloud is calculated " transition can sell at a discount greatly. In Microsoft 2010 money sign up for year after year in, baoermo is cloud computation definition " a transition and changing great wave " (The Next Great Wave Of Transformation And Change) , and oath Microsoft will devote oneself to all sorts of holding to will join terminal, "Will calculate from translate into of resource of a controlled controlled an approximately infinite platform " (Transforming Computing From A Constrained Resource Into A Nearly Limitless Platform) .
Accordingly, place of ComputerWorld of American IT website is enumerated " the 5 big reason that Microsoft must buy Skype " in emphasize particularly, "Skype can help Microsoft drive Microsoft of Windows Phone 7() of operating system of newest generation mobile phone, skype farther conformity takes operating system of Windows Phone 7 in, is not to resemble Skype serving as client end to use merely in Android and IOS platform. " conversely " if Google undertakes Skype and Android platform deepness conformity, to Microsoft, it is a disaster undoubtedly. It is a disaster undoubtedly..
Probably, the quote of Skype is really bit more expensive, however, IT bound does not have calculating space originally occasionally, compare money, this industry occasionally more expensive is time. "As more lasting as a lot of technologies stability, main change the other industry company that will distinguish each other to diffe most popular selling ata pci r through the brand, or of our IT enterprise is changed, or dies. " Paul · Ou Dening says, this one criterion, to Bill Gates or Steve Baoermo is likewise applicable.
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