Beijing time on May 9 morning message, online game platform suffers the PSN since Suo Ni hacker attack is intercurrent since the incident that gave birth to user information to divulge happens, stock price of Suo Ni had dropped 6% . The analyst forecasts this one incident or the part will bring about Suo Ni loss to exceed billion dollar, at the same time this company also costs need much money and energy to pacify and protect broad user.
But what forecast hard quite is this one incident can not come to Suo Ni the development of business brings what follow-up to affect: If this safe accident damaged brand image of Suo Ni finally, some analysts think this or will cause Suo Ni's old management fail to build a mound for want of one final basket of earth-fall short of success for lack of a final effort, the Suo Ni before this ever devoted oneself to to found to be able to mix game machine online game, film is symphonious the industry model model that happy look links.
Evaluate hard to user confidence influence
The analyst Cang Qiaoyan of group of banking of spic of Japanese Tokyo luck is gigantic (Nobuo Kurahashi) expresses: "Suo Ni still needs ability of a few months to solve this user information to divulge an accident thoroughly quite at least, but from will for a long time look, this incident brings about broad user the influence of confidence place generation of online to using Suo Ni service will be evaluated very hard. This incident brings about broad user the influence of confidence place generation of online to using Suo Ni service will be evaluated very hard..
Cang Qiaoyan is gigantic express, this user information divulges incident to will bring more than 100 billion yen to Suo Ni (add up to 1.25 billion dollar about) loss, include all sorts of business loss, compensation expenses and new safe investment among them -- below this or the premise in new without discovery safe hidden trouble. Before the attack that the PSN network platform of a few weeks of Suo Ni sufferred a hacker, all alone the Buddhist nun announces discovery stores later the information of partial user individual on platform of game of Suo Ni PSN, included user full name, password and domestic letterhead to suffer leak. The credit card that also admits to have about 10 million user in all after Suo Ni blocked date to also suffer leak.
Suo Ni plans to announced its to sign up for up to the money se the best selling ata pci ason money to the end of March on May 26 this year, newspaper of this one money is announced time and before photograph of the middle ten days of a month is a lot of later than wanting in May, suo Ni also plans to borrow machine evaluate since Japan is big on March 11 since the earthquake, the sto ata pci ps to develop place to cause to the company abruptly severe double image of Japanese economy is noisy.
Online service strategy is insusceptiblet mobile prepaid cards
State of female spokesman tanaka is defended (Kumie Tanaka) expresses, because the company still is busying,the overall effect that atttacks Suo Ni to bring to this network undertakes assessment, because Buddhist nun of this all alone is returned,can not give company outstanding achievement to bring after all with respect to incident of user data leak how old influence make any forecasting.
In current global market, most Japan consumes kind of electron product to produce business to be in undertaking intense contend with the other Asia competitor that includes SamSung inside. And the just of electronic game service on platform of Suo Ni PSN is the core business that Suo Ni develops poor dissimilation to compete.
Cang Qiaoyan is gigantic express, if all alone the Buddhist nun thinks the network business strategy that continues to drive oneself strides ahead, must want to restore the confidence that the user serves to its network above all.
Tanaka state defends express: "We regard the core business of company operation as online game service all the time, this one strategy won't because of incident of this network safety change easily. " she motogp xbox game play still expresses, suo Ni to hold to this one strategy for a long time, will enhance system of its network security further, all sorts of networks that use this firm in order to ensure the user can be at ease serve.
north face shirtsCause global user criticism and dissatisfaction
Suo Ni is in last month after discovering platform of game of its PSN network is atttacked by the hacker, serve at shutting PSN platform suddenly on April 20, because there are any omens before this, because this this one act caused the criticism of global user and dissatisfaction.
After Suo Ni closed PSN platform a week, a person data that the company just admits to have user of platform of about 77 million PSN the discharge outside sufferring. Suo Ni is in later last week 2 express further again, hacker probably already purloin the user data that alls alone Ni Qi issues platform of another online services, make individual information is risen to 100 million abo motogp xbox wiki ve by the user number of pilfer.
Last week 5, in legal of 51 May Days first after 3 days of off day end trade meridian, suo Ni is in Japanese Tokyo of the stock exchange drop panel height is amounted to 2.3% , close at every 2262 yen (add up to 28.06 dollars) about. Since the discharge outside alling alone the Buddhist nun announces company user data to suffer external first on April 27 since, suo Ni is in Tokyo the share price of the stock exchange already accumulative total dropped 6.3% . And classics of day of the corresponding period 225 average indexes (Nikkei 225 Stock Average) criterion usb harddrive enclosure accumulative total rose 3.1% , and the share price below pine of magnate of estate of another Japan electron also accumulative total rose 2.1% .
Ba Kelai capital (Barclays Capital) is stationed in Tokyo analyst cane Sen Yu to manage (Yuji Fujimori) at predicting in the report that weekday issues last week again, the loss accumulative total that user data reveals incident to will make Suo Ni is sufferred reachs 220 billion yen (add up to) of 2.74 bi moto gp xbox best buy llion dollar about.
Besides the income loss that the service is shut and causes as a result of the network, suo Ni still will assume reissue credit card, new enhance network security system and offer advanced network service freely to compensate an user to wait for each expense.
Last week 4, the free capacity that Suo Ni represents to will offer 12 months for th most popular selling ata pci e user protects a service. Suo Ni states portion of this a suit protects a service is safety of Suo Ni and the best selling usb harddrive enclosure network news company Debix rolls out jointly, when can be being embezzled in user individual data, issue warning to the user. At the same time every user still will obtain brushstroke a huge sum to cast protect, once the individual information of the user suffers filch, this user will win the insurance gold compensation that is as high as 1 million dollar.
Suo Ni divulges incident place to require paying instant cost pay to this user data, still depend on the rate that each country government and people support his, and the speed that this episode resolves by Suoniche.
Predict to arrive two Zhou Neiji is solved originally
However also a few analysts are opposite Suo Ni or the loss amount that will get because of this incident hold upbeat mood. Market of whole world of beautiful flag group (Citigroup Global Markets) is stationed in Ze Haotai of Japanese analyst draw (Kota Ezawa) predicts, the cost expenses amount of incur of Suo Ni place should not prep above 100 billion yen (add up to) of 1.25 billion dollar about. He expresses at the same time, data of Suo Ni user divulges incident should can arrive in what did not come two weeks of Neijibende arrive solve.
Draw Ze Haotai expresses, the compensation expenses that this user information divulges incident to will include to investigate the charge, user that divulges in the light of information to Suo Ni's pecuniary loss, advanced network service tha ata pci controller t serve as compensation and provides for the user, and strengthen network safety to defend etc. He expresses all these fee total should not exceed 100 billion yen (add up to) of 1.25 billion dollar about.
However draw Ze Haotai or warning say, suo Ni still is faced with the influence of other venture element likewise, may bring about cost expenses finally to rise further, for instance legal dispute and erupt the possibility that other network atttacks.
Draw Ze Haotai expresses finally, even if is in next the sale of plane of sport of the PS 3 in a few months may appear temporarily glide, suo Ni is indispensible also continue information of user of protection of ground of on thin ice is safe, promote the confidence of the user, borrow this to come avoid all sorts of potential risks. (Lin Jing)
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