Microsoft opens up 8.5 billion dollar is gigantic endowment buy Skype

　　Skype is mixed in speech, video share the actual strength that waits for a domain to attract Microsoft, it is the biggest brushstroke buys Microsoft throughout history

Liu Jia

dog stairsFacebook, Google, Mi usb harddrive enclosure for lap top crosoft tycoon of 3 big IT is contended for around what the contest of Skype buys, final in order to enter the Microsoft denounce with the latest bureau 8.5 billion dollar is gigantic endowment buy Skype to regard as terminative.

Yesterday, microsoft releases an information in its government website, say to already reached final agreement with Skype, buy the price with 8.5 billion dollar Skype of tycoon of industry of global network telephone, this agreement already won approval of bilateral board of directors.

Should trade the most large-scale brushstroke sinc the best selling moto gp xbox e becoming Microsoft to hold water more than 30 years is bought, with one action exceeded cost 6 billion dollar to buy AQuantive of Internet ad firm 2007. Microsoft is gigantic at that time endowment the main purpose that buys AQuantive is the Double Clic the most popular usb harddrive enclosure k antagonism that buys with Gu Ge, the business conformity that AQuantive and Microsoft do not prove between outdated is not ideal. In August 2009, the Razorfish of company of network advertisement representative that Microsoft belongs to former be subordinate to AQuantive sells advertisement tycoon WPP, trade the forehead is 530 million dollar. norton internet antivirus

Guess with the industry before this consistent, skype is mixed in speech, video sharing the actual strength that waits for a domain is the main factor that attracts Microsoft. Microsoft says, buy the fluent that will enhance real time video and speech communication this, consumer and enterprise user will be benefited from which, produce a large number of new business and income opportunity. This kind sets the force of the world-class brand of will patulous Skype and network platform, at the same time Microsoft also will enhance the existing product of W usb harddrive enclosure best buy u of kimono of product of real time communication to combine.

Microsoft expresses, skype is like supportive Microsoft product Xbox, Kinect, windows Phone reachs a variety of device such as Microsoft Windows, microsoft will pass product Lync, Outlook, Xbox Live to wait to establish extensive connection with Skype user. In the meantime, microsoft still will continue to invest and support the Skype client end that is not Microsoft platform.

Skype will become Microsoft a new business department, tony Bates of Skype presiding apparitor will hold the position of the president of Microsoft Skype branch, baoermo reports soft CEO of direct Xiang Wei.

Buy this still remain to clinch a deal at superintending sectional approva ata pci l and other rule condition. Both sides hopes to fulfil the requirement that superintendency license needs this year.

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Regard industry of global network telephone as the tycoon, although the Skype that founds 8 years registers user dimensions to had been added to 663 million, everyday at the same time online user exceeds 30 million, gain situation is not ideal nevertheless. Public data shows, skype battalion closed last year for 860 million dollar, operation profit is 264 million dollar, but still deficit 7 million dollar. Up to on December 31, 2010, skype still is bearing the funded debt of 686 million dollar.

So, why should Microsoft issue principal to buy the Skype with unsharpness gain?

Microsoft is faced with Cisco and Gu Ge in company efforts market the competition of two big rival, with Skype collaboration will benefit a lot. Before this, microsoft already rolled out Lync of his network phone product, this product is integrated email, instant communication and speech communication serve, buy Skype to will strengthen Microsoft this one product. Nevertheless, slightly your plan management seeks advice from advisory Tang Xin to be opposite " daily of the first finance and economics " the reporter expresses, "Microsoft has had his network telephone call, skype and its identity not very match, the user measures may not to get be extendinged very well. The user measures may no the best selling usb harddrive enclosure t to get be extendinged very well..

"To Microsoft, it needs to find more oppo motogp xbox wiki rtunities inside mobile. " communication expert Xiang Ligang tells our newspaper the reporter, although Microsoft Windows operating system and Office earned profit of a huge sum, but it is badly in need of searching in the development route besides this. "Mobile foreground is very big, microsoft looks early but go not far. Network phone can rate a chance of future, prospective Microsoft is OK still wait for Skype conformity the product into MSN, operating system, Office, these are managed to Microsoft future remove a complete ecosystem having main effect. " Xiang Ligang says.

Skype and Microsoft shift Internet business is united in wedlock, it is the development mode that is valued generally by industry. Will form Windows Phone and Skype union powerful combination, application of the Skype before this had had good market performance in IPhone mobile phone and Android mobile phone. In addition, many mobile operation business begin to LTE 4G network migratory, hope and Skype cooperate, microsoft or can borrow machine pull mix nearly the relation of operation business.

Nevertheless, to buying Skype a such technologies enterprise, microsoft is more important is its technical advantage and oneself company strategy undertake sufficient confluence. 2005, EBay Ceng Hua expended 2.6 billion dollar to buy next Skype, but the business whole syncretic of both is straight not successful; After 4 years, EBay sells a 70% share with 1.9 billion dollar. The quote enough that this Microsoft gives out stuns industry. motogp xbox game play TechCrunch of website of guest of rich of American science and technology is written civil point out, to one still cannot be changeover of 663 m the most popular moto gp xbox illion user " profitable machine " the company, the 7 billion quote to 8 billion dollar is apparent too tall. And, microsoft also all along is not good at making money from Internet.

Whether can be Skype China market affected because of buying at present on the knees of the gods. Skype is in China joint-stock and companionate TOM is online and relevant chief expresses to our newspaper reporter, did not receive European Skype at present any about bought announcement. In September 2005, TOM is online joint-stock company establishs in China with Skype, TOM is online take 51% equity. Skype of TOM online help extends Chinese market, skype offers simplified Chinese edition to provide a service for Chinese area user.